Our Approach
Excellence in Client Service
We believe the highest level of service can best be delivered to our clients over long-term relationships where we have an opportunity to fully understand and appreciate the objectives, investment risk tolerance, and unique circumstances of each client. Our primary objective is to serve the financial needs of our clients, to ensure compliance and to maintain a high standard of excellence at all times.
Independence and Objectivity
SHDR-IA provides independent and objective investment advice. We do not have affiliations with custodians, portfolio managers, brokerage firms, or other financial services providers that could jeopardize our unbiased recommendations.
As consultants hired to provide what we believe to be the best-possible solution, we have no financial interest in, nor do we favor any particular investment products or providers. We do not receive fees, commissions, or soft dollars from investment managers or financial service providers. We disclose all services we provide and fees received for those services, so that we may remain as transparent as possible.
All recommendations are rooted in our overarching investment philosophy:
- Asset allocation and investment policy are the primary determinants of long-term performance.
- Investment committees should maintain a long-term perspective.
- Investment committees should understand and control risk exposures within their investment programs.
- Simplicity and accountability enhance the likelihood of an investment program's success.
- All investment decisions should be transparent and based on accepted theoretical principles and sound empirical data, not opinion, fads or popular trends.

